We’ve teamed up with NZ illustrator to create iconic wildlife poster

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We commissioned local artist Erin Forsyth to help us create a stunning poster featuring some of our native species – Taonga o Aotearoa. Our aim is to get the poster into every classroom and DOC hut in the country to help remind people what we’re protecting by creating a predator free New Zealand.

New Zealand native bird poster
Taonga o Aotearoa. Image credit: PFNZ

Most Kiwis will have a memory of walking into their local fish and chip shop, ordering their Friday night dinner, and studying the iconic fish species poster while they await their order. Those grease-splattered posters probably taught us all quite a bit about fish.

So it’s surprising we don’t have an equivalent poster of our land-dwelling animals like birds, insects and reptiles, especially as there’s an urgent need to educate people about our native species who are facing extinction.

While we’ve been thinking about producing a poster for a while, the project was fast-tracked by requests from schools and holiday parks for a poster showcasing our native species.

Selecting Erin Forsyth to illustrate the poster was a no-brainer. It wasn’t just her skill at capturing the expressions and beauty of animals that impressed us, but her work in the conservation area also resonated with our vision: to protect New Zealand’s native species.

“I utilise my role as an artist to draw (pun intended) to the necessity of kaitiakitnga and to those who make a difference,” Erin says. She had previously produced a large painting called ‘Taonga of an Island Nation’ in response to the Parliamentary Commissioner of the Environment’s report of the same name. A few of these original illustrations made it into the Taonga o Aotearoa poster.

Taonga of an Island Nation
Taonga of an Island Nation. Image credit: Erin Forsyth

Erin says the process of producing such a vital poster was meticulous; “We figured out an approach that could function to celebrate the diversity of life in the ngahere, but also serve to show what is at risk”.

The result of our collaboration is an A1 colour poster that illustrates the variety of land-based life in the forests and shores of New Zealand, as well as their conservation status. The intention is to help people understand the urgency of working collaboratively to make New Zealand predator free.

Many of the species depicted are at risk of extinction as their numbers have been significantly reduced by the loss of habitat. On top of that, introduced mammalian predators (such as rats and ferrets) continue to reduce the populations of many of the species, which will not survive without human intervention.

The Predator Free New Zealand Trust’s poster, featuring Erin’s artwork, will be available for sale on our online shop and from some sanctuary and museum gift shops throughout New Zealand.

National map

Click our map to discover the extent of predator control being undertaken throughout the country.

Click our map to discover the extent of predator control being undertaken throughout the country.

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Our vision

To connect and energise all New Zealanders towards a predator free New Zealand to enable our native species to thrive.

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